LET’S RIDE CHALLENGE™ RIDE FOR HEROES

READY TO JOIN THE CHALLENGE?

Rack up miles, earn rewards, and ride for a cause—your journey could win you a 2025 H-D motorcycle.

Learn How to Join

MEET THE HERO ORGANIZATIONS

Learn more

RIDE YOUR WAY TO REWARDS

Earn more as a Harley Owner Group Member

Learn more

JOIN US IN HONORING OUR HEROES TODAY THROUGH OCTOBER 31, 2025

Every mile you ride brings us closer to Harley-Davidson’s $1 million donation to support military, veteran and first responder heroes. And as you ride, you’ll earn rewards and compete to win one of five brand-new Harley-Davidson® motorcycles.

Ready to join the challenge? Visit a participating dealer today.

Harley Owners Group® and Passenger Members Enjoy Even More Rewards.

Every mile matters. Every ride makes an impact. Let’s roll for something bigger.

Share your challenge photos on Instagram with #LetsRideChallenge #HarleyDavidson for a chance to be featured.

  • PAM - 1,000 miles

    SCHAEFFER’S HARLEY-DAVIDSON

  • NANCY - 5,000 Miles

    ST. CHARLES HARLEY-DAVIDSON

  • Jan - 1,000 Mile Coin

    VALLEY HARLEY-DAVIDSON

  • Brad - 1,000 Mile coin

    HARLEY-DAVIDSON OF MADISON

  • Daryl - 8,310 Miles

    Harley-Davidson of Indianapolis.