How to join
Join the challenge now through October 31, 2025
1. Register at a Participating Harley-Davidson Dealership
Visit a participating Harley-Davidson® dealership with your Harley-Davidson motorcycle to register for the challenge. During registration, your odometer will be read and recorded—this is your starting point. You’ll need at least two odometer readings during the challenge to qualify for rewards.
2. Ride to Earn Rewards
Hit the road and start racking up miles. The more you ride, the more rewards you can earn-like exclusive decals, coins, and patch. Plus, you’ll be entered to win one of five brand-new 2025 Harley-Davidson® motorcycles based on your Rev Score.
3. Check In Often
Return to any Harley-Davidson dealership regularly to log additional odometer readings and collect keywords. Each reading boosts your Rev Score, increasing your chances to win big—including a new Harley-Davidson® motorcycle.
Plus, you’re riding for a cause. When we reach 50 million miles together, Harley-Davidson will donate $1 million to organizations that support our nation’s heroes.
